1. If you are working with motext u can press 'c' to manipulate individual letters. This means you can move around each letter (rotate/move etc).
2. You can download additional plugins including Thrausi (for breaking up pieces), ReaperX (for the wire things i think)
3. You can make a great effect (if used correctly) by making like 4 motexts with a fillet cap and putting them behind each other from the main text.
These are for the text in c4d. Pretty sure there are tutorials for modelling shapes into other things.