Colour Switch Viral Videos/Advertisements

Discussion in 'General Discussion' started by Realist, Jul 17, 2016.

Colour Switch Viral Videos/Advertisements
  1. Unread #1 - Jul 17, 2016 at 8:29 PM
  2. Realist
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    Colour Switch Viral Videos/Advertisements

    is it just me that's getting triggered by these damn viral videos that are blatantly just advertising the shit app?

    [​IMG]
    ^ e.g that... they've been all over my timeline and are just unfunny/cringe
     
  3. Unread #2 - Jul 17, 2016 at 8:30 PM
  4. kmjt
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    Colour Switch Viral Videos/Advertisements

    I bet the advertising works though.
     
  5. Unread #3 - Jul 17, 2016 at 8:31 PM
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    Colour Switch Viral Videos/Advertisements

    it probably does, but it's a gamble. imo 50% will go and DL the app and the other 50% (me included) will just be put off

    quite interesting how they've gone about it though (paying socially networked people to do such videos and on quite a mass scale)
     
    Last edited: Jul 17, 2016
  7. Unread #4 - Jul 17, 2016 at 9:01 PM
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    Colour Switch Viral Videos/Advertisements

    PPC is huge.
     
  9. Unread #5 - Jul 17, 2016 at 10:51 PM
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    Colour Switch Viral Videos/Advertisements


    50% is a huge success in terms of results from advertising. But in reality it probably isn't anywhere near 50%. Probably below 10% and even that sounds kind of high. I develop iOS ads and put ads on their and not even 1% click those.
     
  11. Unread #6 - Jul 17, 2016 at 11:03 PM
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    Colour Switch Viral Videos/Advertisements

    oh, probably yeah but i was more referring to the % of people that would probably end up downloading/ignoring the game as a result of watching said videos (the actual viral videos) i'm solely talking about the use of social media to market that app and how they've done it in a unique/spammy way (i haven't actually used the app so can't comment on that but i trust your figures)
     
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