Simply put, responsive design is a kind of web designing to help sites adjust themselves to the size of the user’s screen. Responsive designs help successfully optimize users’ browsing experience by creating highly flexible and responsive web pages for optimal viewing experience, no matter whether it is a desktop, mobile or an iPad. Responsive web designs is the simple and user-friendly way to reach out to users across multiple devices and promise seamless shopping and browsing experiences. As technology advances each day, there has been a growing audience shift towards mobile and iPad browsing, making it necessary for websites to ‘fit’ themselves well in to the smaller screens, so that they are easily available to such users. Traditionally users were redirected to specific sites, but through responsive designing one site can be successfully implemented across multiple devices.
