I Just Opened TitanFall for 360...

I'm a bit sketched about what was on the inside. A two-day trial code for Xbox LIVE (Thanks), and a Battlefield 4 Premium advertisement. Wait, what?

I was reading (shocking, I know) on the back of the case and saw that developers from Call of Duty, "crafted," the game. Electronic Arts also partnered on this - better known as the publishers of the Battlefield franchise. That would explain the advertisement for Battlefield 4 being stuck in the inside of the case.

It just seems to me that developers are cashing in on their player bases every way possible. But when you consider that Microsoft had ALL of their chips riding on Titanfall, wouldn't you think that they would hope to keep players on the game that they promoted so rigorously?

I would like to hear everyone else's thoughts on this. What's the outlook for the gaming industry along with their experiences with Titanfall.